In 2019 our contribution to society included: £314m in contributions committed to local communities, which will be used for provision of schools, community centres, medical centres, sports facilities, footpaths, cycleways and public green spaces. We also delivered 1,712 social housing homes in 2019 across our developments with a value of £248m - a 69% increase on the number of homes in the previous year.
We encourage active travel methods by incorporating cycle ways and footpaths into our developments. As well as this, we address sustainable travel during the land acquisition stage, enabling home buyers to benefit from multiple methods of transport. 94% of our developments are within 500m of a public transport point - either existing or provided by Redrow. We also aim to reduce car dependency, and currently 12% of our large developments have a car club. At our Granary and Lancaster Mews developments in Clifton we have teamed up with Enterprise, a vehicle rental company, to provide residents with two years' free membership to their car club and are also giving them £50 driving credit to get them started. For ease of access, an Enterprise car will be parked at The Granary for Redrow home owners and other locals to use.
"We’re delighted to be partnering with Enterprise to offer an initiative which will provide long lasting benefits for residents, helping them to save money and benefit from ease of access to travel to anywhere in the UK. It also fits perfectly with our approach to sustainability and helping to ensure that our developments are as kind as they can be to the environment. Our residents having access to the Enterprise car club when they need it may reduce their reliance on private motor vehicles and, in turn, reduce the number of journeys on our roads."
Steve JacksonSales Director for Redrow Homes (Yorkshire)
Redrow are a member of the Town and Country Planning Association (TCPA) and support its aspirations to promote sustainable development. We worked alongside them providing support in the development of a guidance document which outlines how to create health-promoting environments.
Residents can also participate in the Edible Ebbsfleet initiative - a series of small scale food growing initiatives in public spaces which offers free access to fruit, vegetables and herbs, encouraging passers-by to pick, share, take home and cook.
We have developed an innovative new calculation tool to measure the social value created by our developments for homebuyers and local communities. The calculator enables us to assess the wellbeing benefits - or social value - of the design choices we make and make more informed decisions about the features and characteristics of a new development which are most likely to make people happier and healthier.
Our work on social value has been recognised by the NextGeneration initiative, which benchmarks the sustainability performance of the UK’s largest homebuilders, who awarded us the 2019 NextGeneration Innovation Award.